Ever had two tacos at Jack in the Box? Ever wonder what goes in to every decision of how to source, price, prepare, and deliver that taco to you? There's a lot of data that feeds those questions. Jack in the Box sells a million+ tacos per day, so we're also talking BIG transactional data (terabytes). In late 2017, executives, marketers, and sales analysts at this quick-serve giant struggled to make these decisions, because their outdated enterprise data architecture simply couldn't support the volumes of transactions flowing through the system, nor keep up with the rapidly changing industry environment as trends like mobile app and delivery service provider channels surged.

In this talk, we'll take you through the journey of how the first agile team at Jack in the Box transformed business intelligence with a move to AWS Redshift + Tableau in the cloud - and how we leveraged an Agile approach to tackle data engineering, data visualization, product adoption, and legacy retirement through careful parallel coordination of 20+ sprints, lots of releases, and many lessons learned along the way. This session is for anyone who has a passion for data, and is looking for Agile ways to transform your enterprise business intelligence. Let's taco 'bout tacos, baby! -- Tacos not included.